I think this ad is absolutely hilarious. The guy looks just thrilled about the church being advertised. The corners of the mouth are turned down in a frown and the fingers are bent in what looks like agony. You'd think the advertisers would do their best to make the church look wonderful. Instead, this guy's heart is broken and in flames and he's looking at the location details with disdain and disgust.
What do you think "church for the rest of us" means anyway? If you're interested, here is a link to the website.